Sovereign came to us wanting a new brand identity that matched their fresh perspective.
As well a brand refresh and creating a new logo animation, we also helped develop their motion guidelines by building a library with a basic motion language.
Software used: After Effects and C4D
![](https://pro2-bar-s3-cdn-cf4.myportfolio.com/ef3978d4-5a6a-4692-b81a-9538d0e75f40/5eb4e74b-f1ee-4994-bbf5-5b9595628b7a_rw_1200.gif?h=7f726c72604f1be74a12490709e89645)
![](https://pro2-bar-s3-cdn-cf5.myportfolio.com/ef3978d4-5a6a-4692-b81a-9538d0e75f40/62446586-2e72-40c9-9c05-0486e7cb9c27_rw_1200.gif?h=2f2d6d49f2b13643072577f7220139fc)
![](https://pro2-bar-s3-cdn-cf3.myportfolio.com/ef3978d4-5a6a-4692-b81a-9538d0e75f40/42ac4d1f-3187-4abb-9722-6b408288fad7_rw_1200.gif?h=4f6374a480b2a6abd7f7a7dbd3487ee7)
![](https://pro2-bar-s3-cdn-cf.myportfolio.com/ef3978d4-5a6a-4692-b81a-9538d0e75f40/11b30279-dd50-4607-91c6-531828ff1c76_rw_1200.gif?h=6c63e9f90602198acfdd91619e9cb972)
![](https://pro2-bar-s3-cdn-cf6.myportfolio.com/ef3978d4-5a6a-4692-b81a-9538d0e75f40/a9a9cdab-0327-463a-a5ce-ca0fc79e596a_rw_1200.gif?h=74805e58dde4b5bd4ee4b1c27b178b3d)
![](https://pro2-bar-s3-cdn-cf.myportfolio.com/ef3978d4-5a6a-4692-b81a-9538d0e75f40/170bf7c5-b9e5-44f8-af7a-c637203909c6_rw_1200.gif?h=63eb4a9fd9ae7afbe2c8d827128a5a60)
![](https://pro2-bar-s3-cdn-cf6.myportfolio.com/ef3978d4-5a6a-4692-b81a-9538d0e75f40/0a3d31f0-84e8-46d2-b744-fcad6acc4a92_rw_1200.gif?h=1f38fe305cab2d60919829e366e2c772)
![](https://pro2-bar-s3-cdn-cf1.myportfolio.com/ef3978d4-5a6a-4692-b81a-9538d0e75f40/98f8e7ae-97f3-451b-b23b-ec972d42dfff_rw_1200.gif?h=1fe45afe91738cfe63247420b00a3af9)
![](https://pro2-bar-s3-cdn-cf3.myportfolio.com/ef3978d4-5a6a-4692-b81a-9538d0e75f40/e5bd6046-1eae-4987-9292-f1215e2423ce_rw_1200.gif?h=a9bd9b2a8406c1236a4d5a7ec30a9f52)
![](https://pro2-bar-s3-cdn-cf.myportfolio.com/ef3978d4-5a6a-4692-b81a-9538d0e75f40/bd37db97-25d6-49b1-8b48-289b4c0ad47b_rw_1200.gif?h=07cb114e67a331fdb41df7fa19c0bc73)
![](https://pro2-bar-s3-cdn-cf6.myportfolio.com/ef3978d4-5a6a-4692-b81a-9538d0e75f40/a7b5e599-2c61-4aee-bf05-c2a431502051_rw_1200.gif?h=b6049565fdb762cd9a8f28c9117c4eab)
![](https://pro2-bar-s3-cdn-cf1.myportfolio.com/ef3978d4-5a6a-4692-b81a-9538d0e75f40/2c6f9e41-6f1a-4845-9a79-9c849be5eab4_rw_1200.gif?h=9236523017fa14cd9aa0e629563c3f28)
![](https://pro2-bar-s3-cdn-cf2.myportfolio.com/ef3978d4-5a6a-4692-b81a-9538d0e75f40/d5d753bf-7967-4b9c-82b8-19bc58b4af14_rw_1200.gif?h=5e7f20d091cd5149521f50d11e57a523)
![](https://pro2-bar-s3-cdn-cf2.myportfolio.com/ef3978d4-5a6a-4692-b81a-9538d0e75f40/397c8f48-2555-4b7c-bcd8-65605d1dde69_rw_1200.gif?h=b91adbdb45b7ffdadb95df47457eae3f)
![](https://pro2-bar-s3-cdn-cf.myportfolio.com/ef3978d4-5a6a-4692-b81a-9538d0e75f40/155b555b-4b31-4dfd-bc5b-4ad3128ea04b_rw_1200.gif?h=3e8b2d205a4fe056c6eb41536b24a57b)
![](https://pro2-bar-s3-cdn-cf.myportfolio.com/ef3978d4-5a6a-4692-b81a-9538d0e75f40/171026a3-40ef-4c3e-ac1d-544b8586cbff_rw_1200.gif?h=4544f79caa617047c1f0347abebd3de8)
Logo animation exploration
![](https://pro2-bar-s3-cdn-cf4.myportfolio.com/ef3978d4-5a6a-4692-b81a-9538d0e75f40/fb7e839d-a3f2-4590-99ee-2e08e3dc9eb6_rw_1200.gif?h=5a7974d2f4baa4ac247f3c67814b1d39)
![](https://pro2-bar-s3-cdn-cf2.myportfolio.com/ef3978d4-5a6a-4692-b81a-9538d0e75f40/35d82223-ad07-4698-9d86-d33f452f8814_rw_1200.gif?h=e1f42d72ff219a453cc98ebdc78e1c59)
![](https://pro2-bar-s3-cdn-cf2.myportfolio.com/ef3978d4-5a6a-4692-b81a-9538d0e75f40/daccaf5c-2b26-40ed-940c-44531dafb64c_rw_1200.gif?h=04aed31b66cd3cad3a89f80aa556c54b)
![](https://pro2-bar-s3-cdn-cf3.myportfolio.com/ef3978d4-5a6a-4692-b81a-9538d0e75f40/e7c54552-ae1b-415d-bb93-fec7f7dfa68d_rw_1200.gif?h=9ab7c384e0952bb8766a1100c8f5017d)
![](https://pro2-bar-s3-cdn-cf3.myportfolio.com/ef3978d4-5a6a-4692-b81a-9538d0e75f40/e9739ccf-40ee-4772-af73-aa54d645906d_rw_1200.gif?h=9c2e274ee18201ea1627d771678ae9f8)
![](https://pro2-bar-s3-cdn-cf6.myportfolio.com/ef3978d4-5a6a-4692-b81a-9538d0e75f40/aa5ea211-418d-4146-9b40-4e5ebca97460_rw_1200.gif?h=8ed754d231013d9bd25a23e78681772d)
Final logo animation:
![](https://pro2-bar-s3-cdn-cf.myportfolio.com/ef3978d4-5a6a-4692-b81a-9538d0e75f40/889961f8-3dc0-46ba-8576-5d872fa959f8_rw_1200.gif?h=d93b7e6abf62df974b099550b357ef5d)
Thank you!